About MyParental

We build software that helps parents guide their children through digital life — not by spying on them, but by giving families the tools and information they need to have the conversations that actually matter.

This page is about who we are, what we believe, and why we built MyParental the way we did.

Why We Started

MyParental started the way most useful software does — out of a problem nobody had solved well.

A few of us are parents. Several more of us are educators, child development researchers, and former school counselors. All of us watched, over the last decade, as smartphones quietly became the most influential object in most kids’ lives — and as the existing parental control software either treated families like surveillance targets or charged a small fortune for features that didn’t really meet families where they actually live.

The market split roughly into two camps. On one end were expensive subscription products with polished marketing, often pricing themselves out of reach for the families who needed help most. On the other end were a handful of apps marketed openly as “stealth” or “undetectable” — tools that, regardless of their original intent, had become known to security researchers and domestic violence advocates as stalkerware.

Neither camp was building what we wanted as parents and as professionals who work with families. We wanted something honest, affordable, and explicitly designed for transparent use between parents and their kids. So we built it.

What We Believe

A small number of beliefs shape how MyParental gets built. These are not marketing taglines — they’re decisions we’ve made and continue to make every time we ship a feature.

Monitoring works best when it’s visible.

Hidden monitoring damages trust, breaks down the moment a child discovers it, and creates legal and ethical problems we don’t want our customers anywhere near. MyParental is designed to be visible on the child’s device, and we recommend that families have an open conversation about its presence. Every research finding we’ve reviewed, and every parent we’ve talked to who has used these tools long-term, points the same direction: transparency works.

Children are not surveillance targets.

A parent monitoring their child is not the same as a corporation tracking a consumer. Kids deserve to grow up with their dignity intact. The information parents collect about them through tools like MyParental should be used to help, not to control — and it should be used less over time as the child grows. Every feature we build is designed with that long-term arc in mind.

Parents need help, not lectures.

Raising a child today is harder than it has been in generations, and parents don’t need software that wags its finger at them. We try to be useful — to give parents the information they need, take a few daily battles off their plates, and stay out of the way otherwise. The dashboard is designed to be glanceable, not all-consuming.

Family data is sacred.

Information about children — what they do, where they go, who they talk to — is among the most sensitive data that exists. We treat it accordingly. We don’t sell it. We don’t share it with advertisers. We collect only what we need to provide the service, and we make it easy to delete. The full privacy policy is short, readable, and means what it says.

The right tool changes as the child grows.

A six-year-old benefits from tight technical scaffolding. A sixteen-year-old benefits from open conversations and minimal surveillance. The same family will need different things from MyParental in 2026 than they needed in 2020 or will need in 2030. We build the product to handle that progression — not to lock families into a single mode of use.

The app is a tool, not a parent.

This one matters most. MyParental can support good parenting. It cannot replace it. The conversations, the modeling, the trust-building — those are the actual work of raising a child in the smartphone era. We build software that hopefully makes that work a little easier. We don’t pretend the software is doing it for you.

What We Don’t Do

It’s worth being explicit about a few things we’ve decided not to build, even though they would be profitable.

We don’t build covert features. No “stealth mode.” No hidden app. No marketing that suggests MyParental can be used to monitor someone without their knowledge.

We don’t market to people monitoring adults. Spouses, partners, ex-partners, employees — these are not our customers. MyParental is for parents and their minor children. Full stop.

We don’t sell family data. Not to advertisers, not to data brokers, not as anonymized training data. The paid plans fund the service so that family information doesn’t have to.

We don’t use dark patterns. No guilt prompts when you try to cancel. No misleading limited-time offers. No buried checkboxes that auto-enroll you in something you didn’t ask for. The cancel button is exactly where you’d expect it to be.

We don’t pretend our app can do things it can’t. Modern platforms — particularly Apple’s iOS and end-to-end encrypted messaging — limit what any third-party app can see. We tell parents that openly rather than promising visibility we can’t deliver.

Who Builds MyParental

MyParental is built by a small distributed team that includes:

  • Software engineers who care about building software that actually works rather than software that demos well.
  • Designers who understand that families need calm, glanceable interfaces, not dashboards optimized for screenshots.
  • Researchers with backgrounds in child development, family studies, and educational psychology, who keep our feature decisions grounded in what’s actually good for kids.
  • A support team of real humans who answer real questions, often from parents who are dealing with something hard.
  • An advisory group of pediatricians, school counselors, and child safety advocates who review our decisions and tell us when we’re wrong.

We’re a privately held company. We aren’t venture-backed in a way that pressures us to grow at the expense of the families we serve. Our growth is funded by the families who choose to upgrade to a paid plan because they find the free one useful enough to want more.

How We Think About Mistakes

We get things wrong sometimes. Features ship with bugs. Documentation gets out of date. Support emails occasionally take longer to answer than they should. When that happens, we try to handle it the way we’d want any company that holds our family’s data to handle it: own the mistake, fix it as quickly as we can, and explain what happened.

If something about MyParental isn’t working for your family — technically, ethically, or in any other way — we want to know. The contact page reaches a real person on our team, and we read every message.

What’s Coming

A few of the things we’re working on:

  • Deeper coverage of social platforms within the limits of what platforms allow
  • Better AI-based alerting that helps parents focus on what actually matters
  • More languages and broader international support
  • Educational resources that help families have the harder conversations — not just about screen time, but about the digital world more broadly

We share roadmap updates with paid customers, and we listen carefully to feedback from both free and paid users when deciding what to build next.

A Few Resources We Trust

We’ve learned a lot from organizations whose work shapes how we think about families and technology. None of these organizations are affiliated with MyParental, but all are doing work worth knowing about.

If you’re new to parenting in a digital world, any of these is a good place to start.

Get in Touch

Whether you’re a parent with a specific question, a journalist or researcher looking into the parental control space, an educator or counselor working with families, or a domain expert who thinks we’re doing something wrong — we’d like to hear from you.

📧 hello@myparental.app — general inquiries

🛠 support@myparental.app — technical support

🤝 partnerships@myparental.app — schools, nonprofits, and partners

📰 press@myparental.app — media and press

Or use the form on the contact page.

Try MyParental

If you’d like to see what we’ve built, the easiest way is to try it.

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Thanks for reading this far. Building software that families can trust is a privilege we don’t take lightly, and we’re grateful to every parent who lets MyParental be a small part of how they raise their kids.

— The MyParental Team

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